I’ve read the article.
I’ve read a blog.
I’m not sure how I feel about this. Another competing search engine? AOL Search, the next engine after MSN in market share… doesn’t have a whole lot of push and pull compared to giants like Google and Yahoo. Then again, it’s the road less traveled that sometimes gets the good stuff. People (like me) are shaking their heads at it… but that’s probably because it’s the news break that’s still got me in shock.
Then there’s the name — Wikiasari — no, wait, that’s a code name. It doesn’t roll off the tongue as easy as Google or Yahoo. But it has an interesting etymology. Hawaiian word for quick, ‘wiki,’ + Japanese word for rummaging search, ‘asari.’ But is that really the visual you want? People RUMMAGING? It sounds to me that they don’t know what they’re looking for.
What does Wikiasari have to offer? The human touch. No longer just robot spiders. Open source tech plus human intelligence and discretion. Like Google with a touch of DMOZ.
We’ll see. Two years, they say.