Something else from the HitTail blog

That sums up my previous post well:

The only way to do proper for a niche is to build a site and develop content for it. You can get initial ideas from regular about the popularity of a opic, but developing a site and watching real-time phrases being used to hit your site developes the real keyword list you want to work from.

…There’s always room to improve what other bloggers have said before.


Overdue due to the long tail

How to get more traffic to your website

Before I actually knew what it was called, I had been doing long tail SEO on my original blog. I wanted to settle myself into a nice niche in the blogosphere. It wasn’t going to be very tech-based. I knew there was the desire to know more about the Quarter Life Crisis – I had done the searches myself. If you read the Thank You page, you can know more about the genesis of the blog.

Now, in the WP-admin of that blog – I’m getting consistent and frequent referrals from keywords like ‘quarter life crisis’, ’25 cents’, ‘QLC’, and ’25 cent life’. Between the title, subtitle, author name (I’ve since changed it), and tags – I’m fairly well optimized for someone who didn’t know SEO, much less about long tail, 7 months ago. It’s already got a first page ranking for ‘quarter life crisis blog’.

Now that’s something that works.

Squee note: I love the HitTail blog post because it comes with a nifty handwritten flow chart. Who does handwritten these days anyway? 😉

Wikipedia and NOFOLLOW

Wikipedia has installed NOFOLLOW on all its articles/links/what-have-you

SEJ and Marketing Pilgrim

What does this mean? Well, you can’t boost your site’s PR with Wiki articles. But at least you can still crank up visibility and traffic.

How should we view a site?

I suppose I’m split on this issue. I work in an internet marketing firm. So, by default, I am required to look at a website from a marketing perspective and make recommendations and implement marketing strategies for my clients.

Unfortunately, my background is not in marketing. I was trained to look at a website from a purely interactive [strategy] standpoint. I am generally not constrained by one discipline or another in my views.  My background is in online PR and usability (I did dabble in information architecture a bit).

So it’s more me looking at a site and thinking ‘what’s pretty, what’s not pretty’ or ‘this site is completely non-user friendly and nothing is intuitive’, rather than ‘how can I get more leads or more sales?’ I have learned internet marketing while I’ve been at this company, and by no means am I an expert at it. I tend to run back to my Seth Godin book more times than I can count for inspiration (while not all of his book deals with marketing — it certainly does make my mind work, which I’m forever grateful for).

There are advantages, when one works for a marketing firm — to look at the site from the POV of a marketer. However, I guess it depends on what the point of your position is. I still can’t help looking at it from a usability perspective — which will ultimately help the consumer in the end.

There are just so many ways to view a site, how do you view it?



I’ve been seeing the rumors on Engadget and Gizmodo… and of all things, I find the post through

I am a total gadget geekette. I currently own a Treo 700p. I love it. I love it better than a Blackberry, even though it happened to cost much more. I used to have a Sanyo flip phone… but I got the Treo because I literally had snapped off the earpiece of the flip phone.

Now… there’s this thing called the iPhone. Sure, my first computer was a rockin Apple IIC. I own an iPod (2nd gen mini in silver, I haven’t traded it off yet. Still works). I love my Treo because of its touchscreen. I am getting to be proficient in little plastic buttons. But the iPhone is ALL touchscreen. Possibly oily and dirty as hell (I’ve only had the Treo for a little over 4 months, but the screen is kinda gross). But it’s three things in one. I love my iPod. I love my texting. I love my mobile internets (yes, I said internets… but I’m totally fangeeking it out right now).

2008 they said? I think I’ll be there. My only problem… what to do with my Sprint account? Unlimited internets (ha. I did it again), unlimited texting, 3000 (I think) shared minutes — I’ve never gone over.

2008. That’s some time from now.

Apple, Inc’s got it down. Microsoft may never be able to catch up. FYI – I have the Palm software installed on the Treo — I do not use Windows Mobile.

I am…

terrifyingly at a loss for words. I read the blogs. I absorb the news. And yet, I find myself with nothing to say.

Happy New Year Everyone!

It’s still approximately 2.5 hrs till 2007 where I am, but celebratory feelings all around anyway!